Air Europa Business Class Amenity Kit

Project
Business Class Amenity Kit
Industry
Aviation / Hospitality / Onboard Experience / Product Design
Client
Air Europa × Comfort Zone
Services
  • Creative direction
  • Product design
  • CMF strategy
  • Sampling and development
  • Manufacturing coordination
  • Presentation and storytelling

A Business Class amenity collection combining sustainable materials with understated design and Italian skincare.

The complete Air Europa Business Class kit laid out on white - the grey pouch, Comfort Zone facial moisturizer, body lotion and lip balm, eye mask, socks, bamboo comb, dental kit, earplugs, and shoe bag.

Context

As Design Lead at WESSCO International, I led the design and development of Air Europa’s Business Class amenity kits in partnership with Comfort Zone, an Italian skincare brand recognised for its science-based, sustainable formulations.

The program launched in two phases, evolving from a pouch made from vegan cork leather to an updated recycled leatherette version. The objective was to create a premium amenity kit that balanced sustainability, durability, and long-term reusability while complementing Air Europa’s onboard experience.

Challenge

Air Europa wanted to refresh its Business Class amenity program with a design that reflected its sustainability ambitions and premium positioning.

The challenge was creating a reusable product that felt understated and timeless while integrating Comfort Zone’s skincare products into a cohesive passenger experience. As the program evolved, the design also needed to improve durability without losing its original material-led character.

Our Approach

Designing with Material First

The collection was intentionally minimal, allowing material, texture, and construction to become the defining design features. Clean forms and restrained detailing created a premium aesthetic without unnecessary embellishment.

Evolving the Collection

The first iteration featured vegan cork leather, chosen for its natural appearance and sustainability credentials. The second introduced recycled leatherette, improving durability, finish quality, and long-term performance while maintaining the original design language.

Integrating the Brand Partnership

The kits were developed alongside Comfort Zone’s skincare collection, pairing face moisturizer and body lotion with standard travel essentials to create a cohesive onboard experience.

Refinement Through Sampling

Working closely with WESSCO’s sourcing teams and Comfort Zone, I refined materials, colour matching, branding, and construction through multiple sampling rounds to ensure consistent production quality.

The Work

Creative direction and product design across two generations of Business Class amenity kits.

Development of reusable pouch structures using vegan cork leather and recycled leatherette.

Material selection and CMF development focused on durability and longevity.

Integration of Comfort Zone skincare into the onboard amenity program.

Material, colour, and branding refinement through sampling and production development.

Collaboration with Comfort Zone, Air Europa, and manufacturing partners throughout development.

Impact

  • Refined Through Iteration

    The program evolved from a sustainable material concept into a more refined and durable product without losing its original design intent.

  • Better Materials, Same Language

    The transition from vegan cork leather to recycled leatherette improved long-term performance while maintaining a clean, understated aesthetic.

  • Premium and Sustainable

    Together with Comfort Zone’s skincare products, the collection reinforced Air Europa’s commitment to premium comfort, sustainability, and thoughtful product design.

Selected Works

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